How to create a Data Driven Marketing Strategy

What will you LEARN?

 

  • Probably the most complete Guide About Data Driven Marketing Strategy.

  • PROs vs CONs every single Attribution Model.
  • How to calculate the CPA-Effective (e-CPA) of all our marketing channels.
  • 10 Real Examples of Customer Journeys: Cross Channel, Cross Device, Intra Channel,…
  • How to crack standard Attribution Models.
  • Real Examples about How Attribution is helping to Marketing Strategies.
  • How to know if you are a victim of Click Fraud Attack and don’t know it.
  • More than 8.300 words in 50 pages about Data Driven Marketing Strategy.
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